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Shopee Product & Design Challenge 2021
Name of the competition: Shopee Product & Design Challenge 2021
About the competition: Shopee Product & Design Challenge 2021 is Singapore's largest product & design competition, with over 2,100 participants and 700 teams involved. Taking into consideration Shopee's current initiatives on its mobile app in the respective markets and the local consumer behaviour, participants had to propose a solution that focuses on improving an existing feature or creating a new feature that would enable Shopee to remain the leading e-commerce platform in their chosen market.
Date of the competition: 4 December 2020 - 16 January 2021
Achievement: 1st Runner-up
Prize: $2,000
REP Students: Arnold Toh, Jeshua Lin, Low Ker Yang, Mao Jiawei
Description: The team proposed Shopee GO, a new feature that capitalizes on the resurgence of outdoor activities stemming from the improving COVID-19 situation in Singapore and allows users who are out and about to find nearby deals and maximise their savings. A high-fidelity UI/UX prototype of the feature was developed using Figma, taking into account entry points for user flows, seamlessness of the user journey, and consistency with the existing Shopee app. The team beat over 700 participating teams to clinch the 1st runner-up position.
