Marshall International Case Competition 2025

 

Name of the competitionMarshall International Case Competition 2025

About the competitionThe Marshall International Case Competition (MICC), held on the University of Southern California campus, brings together students from premier business schools across the globe and engages them in a week of exploration, camaraderie, and competition. The 2025 edition saw participation from 20 teams.

Date of the competition17 to 23 February 2025

Achievement : Second Runner-Up, People's Choice Award and Best Speaker Award for Prasad Shubhangam Rajesh

Prize : Trophies

REP Students : Prasad Shubhangam Rajesh, Sarah Wong Ee Min

Product/Proposal The team tackled cases involving Omaha Productions, an American entertainment company founded by former football quarterback Peyton Manning, and InvestCloud, a California-founded wealth technology company that has grown to $6 trillion in assets within just 10 years.

DescriptionIn the short case involving Omaha Productions, the team increased digital engagement and introduced new revenue streams for the company.  For the long case, the team designed and integrated additional AI-powered features to enhance InvestCloud’s interfaces.

 

(First and second from left) :  Prasad Shubhangam Rajesh, Sarah Wong Ee Min