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MSc Marketing Science (Full-Time)
About
The fast pace of digital disruption is transforming how marketing functions. Marketing technology not only automates and streamlines decisions, but also provides new means to reach and engage with target audiences. In light of the resulting challenges and opportunities, the MSc in Marketing Science (MMS) programme at Nanyang Business School will prepare you to join the next generation of leaders in the marketing world.
MMS is a one-year, full-time programme that is designed to develop comprehensive marketing expertise with the latest thinking, techniques, and tools. Our curriculum delivers the fundamental knowledge of marketing and consumer insights together with the latest knowledge on marketing technology (including AI and Robotics in marketing) to empower you to lead marketing campaigns in this digital era.
MSc Marketing Science
Develop holistic marketing competencies and delve deep into consumer’s mind with our innovative and unique modules in marketing, consumer insights and marketing technologies.
Typical Class Profile
Average Age:
23
Average Years Of Experience:
<5
International Students:
90%+
Class Size:
60
Admission Information
- Work experience is not required
- 1 year programme
- Full-time
- A good Bachelor’s degree in any discipline
- GMAT/GRE is optional
- TOEFL/IELTS for applicants whose first degree’s medium of instruction was not English
Download Programme Brochure
We Are Here To Help
Talk to our Admissions Advisors and share with us any questions that you might have.
Regine Wong