Core Research Themes

Nanyang CEM focuses mainly on firm-level issues and the broad task environments that would affect operations in emerging markets across these ten primary research areas:

  • ​New globalisation and value chain alignment
  • Sustained high-performance organisations
  • ​Firm innovation in the middle-class
  • ​Digitalisation and organisational transition
  • Capability developmen​t for globalisation
  • ​New ventures and entrepreneurial growth
  • Managing family business
  • Consumer trends and attitudes
  • ​Sustainability and social entrepreneurship
  • Organisational innovation across borders