Minor in Entrepreneurship

A course in the series of Deeper Experiential Engagement Projects (DEEP), ET5101 Deep Dive into Entrepreneurship develops your awareness in the relevance of entrepreneurship and innovation beyond the classroom. The course makes use of projects initiated from interest-based or problem-driven activities. Learn from entrepreneurship faculty and be mentored by experienced entrepreneurs. The course will expose you to the entrepreneurial ecosystem and support networks at NTU.

You will be introduced to the fundamentals of entrepreneurship, innovation and new venture creation process. You will learn to generate ideas, identify opportunities, discover customer needs, design a product or service, and develop a relevant prototype and business model. This training will enable you to develop an entrepreneurial mindset and the practical skills, which are highly relevant to any entrepreneurship undertaking in the future.

At the end of the course, present and pitch your business plan at the Chua Thian Poh Entrepreneurship Education Venture Fund competition, and win up to S$10,000 in start-up grant.   

For more details, please download the full course outline here.

Pre-requisite: Nil

This course aims to provide students with the essential knowledge on social media marketing, especially for start-ups. For this purpose, various social media tools that start-ups may explore will be introduced. The concept of social commerce will be covered. Students will also learn how to carry out strategic planning with social media. Topics such as social media metrics and social models and monetisation will be covered to give a holistic understanding of social media marketing.

For more details, please download the full course outline here.

Pre-requisite: Nil

^*This course aims to provide a fundamental understanding of the entrepreneurial process, how entrepreneurs start and implement their business ideas and to instil an entrepreneurial mindset in students. 

For more details, please download the full course outline here.

 Pre-requisite: Nil

*Mandatory course

For more details, please download the full course outline here. 

Pre-requisite: Nil

This course aims to equip students with skills to apply theoretical concepts of strategy and organisation design through case studies in the context of growing enterprises, and covers the key elements that propel scaling up, as well as factors that impede growth.

For more details, please download the full course outline here.

Pre-requisite: ET5131 Venturing into Entrepreneurship

For more details, please download the full course outline here.

Pre-requisite: ET5131 Venturing into Entrepreneurship

PART A: This course allows students to learn the importance of opportunity recognition and creation, and to learn how to evaluate new venture concepts. This module is a continuation of earlier courses students covered in MiE and SMiE. Students will be exposed to the ups and downs that start-ups face and the challenges of operating new business ventures. They will appreciate and learn from the lessons of under-performing or ‘turn-around’ companies.

PART B: The objectives of the course are to cultivate a proactive mindset in students, to tap on the entrepreneurial ecosystem in Singapore through meeting and mingling with venture capitalists, entrepreneurs, business leaders, angel investors, government officers, and intellectual property lawyers. The course will provide opportunities for forums and discussions, where students get to explore and test potential business ideas with like-minded people. In addition, students will understand the importance of networking and professionalism at work.

For more details, please download the full course outline here.

Pre-requisite: ET5131 Venturing into Entrepreneurship

*Mandatory course

An integral component of the course is the exploitation and commercialisation of technologies. The course provides a platform to examine trends and key issues in commercialising inventions and technological innovations. Students need to understand the latest technological research and development and identify technology commercialisation possibilities. This course places emphasis on the successful transfer of technologies from a research environment for commercialisation. It teaches how successful and sustainable products or services go to the global market in a knowledge-based entrepreneurial wealth-creation process. Challenges and opportunities posed by emerging technologies in the Fourth Industrial Revolution will also be examined.

For more details, please download the full course outline here.

Pre-requisite: Nil

This course provides students with interest in medical innovation and entrepreneurship with a systematic scientific framework towards a commercialization pathway for biotechnology and medical devices. Entrepreneurship is not only a mindset, but can be taught as a skillset to significantly improve the odds of creating a successful and impactful ventures. The course is designed as an integrated toolbox by introducing key lean start-up fundamentals and presenting practical guides in customer discovery and market validation, MedTech product development and regulation, and business model design. These concepts will also be illustrated with selected case study of biotech and medtech start-ups.

Contact the course offering school, School of Chemistry, Chemical Engineering and Biotechnology (CCEB), for more details.

Pre-requisite: Nil

Writing pictures: Overview of the key visual and audio media that build narratives through the sequence of images: Photography, comics, film, animation and interactive media. Introduction to the principles of linear and non-linear storytelling and their implementation in the different media. Differences and similarities explored between time-based media versus comics and photography. What’s in a picture? An investigation of the single image as the elemental unit for creating narratives. Telling a story in a single image. The function of the single image in the chain of narrative events. The basic concepts of composition, staging, lighting and colour within a single frame. Building visual narratives: An exploration of strategies to construct a variety of narratives in and through different media. Practising concepts through connecting images in sequence: Comics, storyboards, animatics, photo-series and/or live action short films. Students will learn how to apply basic concepts of editing and cinematography in communicating a story. The role of sound for audio-visual media: Through analysis of a variety of examples from film and animation, students will learn about the role of sound in narrative context. Basic concepts of sound design and scoring will be explored as elements of the filmmaking process. Beyond traditional narrativity: An introduction into newly emerging and rapidly evolving story-formats that deviate from traditional forms in structure and format: spatial and fragmented storytelling (installations/exhibitions), interactive storytelling, immersive environments (dome and VR), augmented reality. This will be a basic introduction that familiarizes students with the terms and helps them understand the different requirements for conceiving narratives. Class assignments: Four creative projects, which explore the adaptation of narratives for visual and audio-visual storytelling composition of a single image, image sequences in various forms, storyboard and full audio-visual animatic, live action short film or photographic sequence. Developed through lectures, tutorials, class exercises and peer/instructor feedback sessions.

Contact the course offering school, School of Art, Design and Media (ADM), for more details.

Pre-requisite: Nil

In this introductory level course, you will be introduced to a theoretical overview of how branding is situated in our contemporary society and its roles through the lens of art, design and media. You will gain a broad understanding of the evolution of corporate brand communication and identity, brand consumption theories and patterns which led to the rise of various alternate brand movements. A basic anthropological analysis of brands as an economic force to becoming a cultural artefact will also be discussed.  Through various analytical in-class exercises and hands-on assignments, you will gain theoretical and practical knowledge to develop a critical voice to make brand creation decisions. 

Contact the course offering school, School of Art, Design and Media (ADM), for more details.

Pre-requisite: Nil

Contact the course offering school, School of Electrical and Electronic Engineering (EEE), for more details.

Pre-requisite: Nil

This course aims to create an environment that allows students to apply their scientific knowledge to identify and solve open-ended, real-life problems together with their peers from different disciplines.  You will have the opportunities to freely explore, take risks and even if you fail, you will be able to learn from your failures.  The end-product of the investigation will be a (possibly novel) prototype designed and created by you and your team to solve the problem you identified.  You will also be required to do presentations of your project.

Contact the course offering school, School of Physical and Mathematical Sciences (SPMS), for more details.

Pre-requisite: Nil