Our Programmes

The Marketing Division at Nanyang Business School offers courses at the undergraduate, post-graduate and PhD levels.

At the undergraduate level, the division offers core courses such as Market Behaviour, Market Intelligence, Strategic Brand Management, Market Relationships, and cutting-edge electives such as Consumer Neuroscience, Market Analytics, Digital Marketing, and Innovation Marketing.

At the post-graduate level, the division offers the Marketing Management track in the Nanyang MBA programme and the Master of Science in Marketing Science.

The division also offers PhD in marketing and our doctoral students have gone on to enjoy successful academic careers around the world.
   

Undergraduates at Nanyang Technological University, Singapore

Bachelor of Business – Marketing Specialisation

Our Marketing specialisation programme at Nanyang Business School prepares our graduates for a digital-first world that is unfettered by borders.

MSc Marketing Science
PhD student studying at Nanyang Technological University

PhD

Our Marketing PhD programme at Nanyang Business School is for intellectually curious scholars who are motivated to pursue an academic career in marketing and research, including purchasing behaviour, consumer culture theory, and empirical modelling.
  
  

You may also be interested in